Flyer Design / Re-Design

As well as being a Graphics student I, as many students are, am also a barman. As such I have to suffer the terrible incompetence of my peers when it comes to menu/leaflet/point of sale designing. So when it cropped up in conversation that I was a Graphic Designer I was more than happy to be asked to design some stuff for them. From editing their power-point slides (?) to designing promo cards and Christmas menus, everything with a hint of a graphical element was passed onto me. Anyway, it was to my horror this weekend when I spotted this monstrosity of a flyer in the office...

 

(sufficient to say, I did not design this!) Apparently we are to host an Electro 80's night. All sounds good. However, the company that are organizing it (we are just providing a venue) and the 'designer' they hired are idiots. Not only did they think this flyer would attract the 300+ people that they claim to be able to get but, when we rang up to enquire about the horrendous pixelization of our logo and offer them an high res copy of it they replied with "well we just got the logo off your website and we can't change it now we've had already had 1000 printed." Idiots. Anyway, I did find a use for this today. In G-Man's skills session we were given the task of 'taking a shit flyer and making it better'. I had perfect fodder. An hour and half later...

Using exactly all the type that was on the original and using the obvious themes of Peter Saville's Blue Monday cover (and also his Grayscale font) and the 80's colour palette I managed to create a clean, concise, relevant version that I would say would appeal to more people than the original.

If only I knew about this sooner...